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Editor's Letter - October 2014


Beef Breed Ideals

by Ellen H. Brisendine

Welcome to the 2014 Bull Buyer’s Guide issue. In this issue of The Cattleman, you’ll find more than 30 pages of beef seedstock genetics to peruse and purchase in our special advertising section.

You’ll also find a handy and attractive Beef Breeds poster, sponsored by our friends at Southwest Ford. Thanks to the beef breed associations that participated, we were able to produce a poster showing the breed ideals of the beef cattle generally advertised in The Cattleman.

And, on the back of the poster, you can examine the 2015 lineup of trucks available from Southwest Ford.

If you are reading this column on The Cattleman Plus tablet app, just drop me an email note if you would like a copy of the Beef Breeds poster.

Much of this month’s educational content deals with what to expect from drought-stressed cows and their calves. Technical veterinarians in the animal health community shared their insights on the health challenges these cows and calves might face and how ranchers can manage the health of their herds.

We also have an article on unusual cloning research being done at West Texas A&M University (WTAMU). The research is intriguing and it is putting WTAMU on the map of the scientific community.
In the Issues and Policy department of this issue, you’ll find an obvious reminder that Election Day is Tuesday, Nov. 4. Make a note in your smartphone calendar and schedule a reminder to be informed about which candidate supports your issues and…go vote! As our Government and Public Affairs staff says so often, elections have consequences.

Finally, find a gift subscription insert in the magazine this month to help kick off your Christmas and holiday gift giving. Share Texas and Southwestern Cattle Raisers Association news and ranching knowledge with your landowner friends.

Enjoy this month’s advertisements and the articles; enjoy the production sales that fill this month’s calendar; and I hope we are all enjoying beautiful October weather.

Conversations is from the October 2014 issue of The Cattleman magazine.